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How We Use Social Media: Meeting the Team Part 3

This week, we meet Ashley, our current intern; a big music fan who is training to run a marathon at the moment.

Hi Ashley, what is your role at I Say! Digital?

I’m the intern. It’s only my first month but I’m dipping my toe in a lot of areas. At the moment I’m writing a lot of blogs and articles for our clients hoping my inquisitive style can draw traffic to their respected sites.

What social media networks do you use? What’s your favourite?

Twitter and Facebook. At the moment Twitter is my favourite as it allows me to keep up to date with what is currently happening in the music scene and current affairs, whether that be on a local or national basis, new bands, old bands etc. At the same time as well, Twitter allows me to keep in touch with friends from around the globe.
My routine with social media tends to surround my commuting to and from University/Work and general breaks I have in my day.

Is there anything about social media you don’t like?

With Facebook I feel at times your privacy is no longer your own. Obviously your settings can be changed to control who sees what, but sometimes this isn’t enough for me.

Why is social media important to you?

Being on the move so much, it allows me to keep up to date with current affairs, career opportunities, and plain and simply see how my friends are doing back in the North.

Why did you want to make social media a career?

With the industry still being in its earliest days I feel this is the chance to jump into a field with so much growing potential. In the past five years we have seen how social media has crept into everyone’s life from “liking” a celeb on Facebook to following a discussion on Twitter using the hashtag feature. Just look at how many people now use Facebook; even my technophobe Mum has her own account now.

How do you see social media changing in the future?

As we can already see now more and more organisations are using social media to promote their organisation and product, I think this will continue and expand. Even educational institutes are using Social Media to advertise and educate their own students. I think this will allow further avenues into the training of an organisation’s staff on how to make the most of Social Media. I believe video blogging/graphics will take a stronger hold within Social Media, leading to users getting involved in a more interactive way.

Exciting work with The Princes Trust : April

As part of my desire to help within the local community, I pay a visit to The Princes Trust Enterprise course each month to give and inspirational talk about how I started I Say! from home, and to carry out some training on social media for small businesses. Each month I see a fantastic new group of budding entrepreneurs that really reminds me of how passionate I feel about helping sole traders and small businesses to suceed in their marketing.

Yesterday I met a really diverse group, including a magician, a window cleaner, a guitar teacher and some fashionistas to name a few! Each time I deliver the course, which I do very informally, I always find the conversation steers in a different way depending on the delegates level of experience using Facebook and Twitter, Blogging and using Pinterest, and of course based on their business ideas.

This month we talked a lot about using Twitter for start ups, and many of the group also wanted to know the best platform to start a new blog or completly new website on. Of course we talked about WordPress which I strongly recommended to all our clients for its simplicity and very many useful plug-ins. I then realised that I could fill a whole hour on the benefits of WordPress alone. I would love to spend a whole day with the group discussing their online marketing ideas as they are always so enthusiatic about learning, and have such great ideas for their websites and blogs.

We touched on SEO a little, and as usual many of the group were surprised to hear that new websites don’t just magically appear in the search results. I did however furnish them with a few tips to get started on their own SEO for free in their spare time, as well as some top tips for Tweeting. And naturally I have asked for all of the groups’ Twitter addresses so that I can add them to my next #FF! (Follow Friday) I also encourage everyone to read our blog here for continuing tips on using social media for business and SEO>

I also always try to stay in touch with the members of the group that want to, because it’s great to see how they develop their ideas over time.

 

 

 

 

 

 

Why Pinterest is a Must for Businesses

Pinterest for Business

Step aside Facebook, Twitter and Google+. There is another home for you to place your Social Media Content to act as a Marketing Tool for Business.

Pinterest is a Social Sharing Platform, launched in 2010 that is experiencing massive growth. Any Seo Company will tell you that it is driving more traffic to businesses using Social Media than Twitter, Facebook, Google+ and Linkedin combined, according to Content Sharing Site Shareholic.

Should the small Business take notice ? Firstly you should understand how Pinterest allows you to Show, Share and Organise photos which friends, family and other Businesses can Re-Pin on their boards allowing content to go viral.

Here are some reasons why Business owners perhaps with a Social Media Blog might want to sign up to Pinterest.

* You can post images of your product.

* Pinterest is driving buyers to their websites.

* It works really well for businesses with visual products.

* A massive amount of people will see your content.

* It’s an extremely easy way to start to learn how to use Social Media.

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