Until this week, Google + was restricted to personal use, being a true “social” network allowing users to share content with their friends on a personal level. As of Monday 7th November 2011, business are able to add their own Brand pages on Google + which will allow users to follow updates from the business much like Facebook fan pages.
Mashable experts claim that these pages will be more effective than facebook, because Google has over 60% share of the search market and no doubt will be paying high regard to it’s own social media service. A Google + brand page is another way to complement your business’s social media footprint, and should be utilised where possible.
To find out how I Say! Digital can help with your social media footprint, take a look at our Social Media Management Services.